Blinksale Says bye-bye to Free

September 9th, 2009  |  Published in free, pricing  |  2 Comments

I got an email last week from my invoice supplier, Blinksale.  In a cleverly worded email they let me know that their free service was no longer available.  No real problem, I’m already a paying customer.  A quick trip to the website reveals that they have in fact been sold.

This is the second free website I’ve come across in the last couple of weeks that has been sold and the had the free plan removed.  Twollow did the same thing some time last month.  I’ve no doubt that Blinksale was making money but a > 1% conversion rate from free to paid accounts was always going to hurt.  The aquirer was obviously planning to recoup some of their investment by removing the free option for a boost to sales.

It seems that the steady march towards paying for stuff is online is underway.

Responses

  1. Patrick Dodd says:

    October 12th, 2009 at 11:41 pm (#)

    Hey James!

    My name is Patrick and I am the partnerships guy at Blinksale. I came across your post and wanted you to know that we are making things at Blinksale much better in the near future. I think you’ll be very pleased.

    If you are interested in our affiliate program, let me know or check out http://blog.blinksale.com/affiliates/

    Have a great day!

    Patrick
    patrick@blinksale.com

  2. thegoose says:

    October 13th, 2009 at 2:01 pm (#)

    Hey Patrick

    Thanks for stopping bye. I’ve been using Blinksale for a long time now and we couldn’t really work without it. What can you tell us about who has aquired Blinksale and what the plans are for the future? What was behind the thinking on dropping the free plan? I’d be interested to hear your thoughts.

    James

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